Tourism

Savannah’s tourism and hospitality industry continues to be one of the largest economic drivers of Savannah.

Savannah exudes a beauty and charm that few, if any, destinations can match. Savannah’s tourism and hospitality industry continues to be one of the largest economic drivers for the region. Travel to Savannah remains strong, and the city enjoys visitors from all over the world. Recently, Savannah was included in Time Magazine’s list of “The World’s Greatest Places 2021”.

The Savannah tourism sector suffered in 2020, due to the pandemic, with total overnight person-stays decreasing from 8.4 million in 2019 to 7.7 million in 2020. In 2020, 14.3 million visitors came to Savannah including 7.7 million overnight visitors and 6 million day-visitors. The demand for rooms decreased 29% in 2020, and visitor spending decreased by 9.7% to $2.8 billion. In 2020, room tax revenue fell to $18.2 million, a decrease of 34%.

Savannah’s tourists enjoy year-round activities. Although the busiest months in terms of visitation are April, May, and June, tourism activity is spread fairly evenly across the year. For overnight visitors, the mix is 89% leisure travel and 11% business and business-leisure. Over-night visitors stay approximately 2.5 nights in Savannah.

Savannah excels in special interest tourism activities and continues to be an exciting destination. Savannah’s distinctive qualities allow the city to stand out in the crowd. In top interest categories for overnight visitors, Savannah remains far ahead of typical national levels in exceptional culinary experiences, cultural activities and historic places.

To learn more, check out VisitSavannah.com.

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