Savannah’s tourism and hospitality industry continues to be one of the largest economic drivers of Savannah.
Savannah exudes a beauty and charm that few, if any, destinations can match. Savannah’s tourism and hospitality industry continues to be one of the largest economic drivers for the region. Travel to Savannah remains strong, and the city enjoys visitors from all over the world. In 2022, Savannah was included in Travel & Leisure’s “Top 5 Cities to Visit in the U.S.” and “Best Weekend Destination to Visit” by Global Traveler.
The Savannah tourism sector rebounded strongly from the pandemic. In 2021, 15.2 million visitors came to Savannah including 8.3 million overnight visitors and 6.9 million day-visitors. The demand for rooms increased 34.1% in 2021 while the supply of available rooms increased 10% to 18,220. In 2021, room tax revenue rose to $36.6 million, doubling revenue from the pandemic year of 2020. Visitor spending increased 18% to $3.3 billion.
Savannah’s tourists enjoy year-round activities. Although the busiest months in terms of visitation are April, May, and June, tourism activity is spread fairly evenly across the year. For overnight visitors, the mix is 89% leisure travel and 11% business and business-leisure. 68% of over-night visitors are repeat visitors and stay approximately 2.5 nights in Savannah.
Savannah excels in special interest tourism activities and continues to be an exciting destination. Savannah’s distinctive qualities allow the city to stand out in the crowd. In top interest categories for overnight visitors, Savannah remains far ahead of typical national levels in exceptional culinary experiences, cultural activities and historic places.
To learn more, check out VisitSavannah.com.